Freelance Glossary > P > Portfolio

Portfolio

A portfolio is an important component of any freelancer’s business. It is a collection of work that displays the freelancer’s capabilities and skills to potential employers and clients. A portfolio should showcase the best of a freelancer’s abilities, as well as their technical abilities. It should include the freelancer’s best works and be regularly updated to show the freelancer’s growth and development.

For new freelancers, a portfolio helps to demonstrate their abilities and show that they have the skills to undertake new projects. Established freelancers can also use their portfolio to showcase their past successes and prove they have the experience and expertise to take on new projects. A portfolio can also be used to show potential employers or clients the range of work a freelancer is capable of.

By regularly updating their portfolio, freelancers can ensure their work is always up-to-date and reflective of the latest industry trends. This can help to create a good impression and increase the chance of being hired or contracted for work.

See also: Lead Magnet, Copyright, Entrepreneur, Personal Brand

Articles that talk about "Portfolio"

Copywriting Portfolio How-To Guide + Examples to Inspire You

Copywriting Portfolio How-To Guide + Examples to Inspire You

Every copywriter aims to dazzle potential clients with their work and secure as many paying gigs as they can. Building a detailed copywriting portfolio is...

How to optimize your portfolio for massive client conversions

How to optimize your portfolio for massive client conversions

After working closely with freelancers (and freelancing myself) for over a decade, there’s one thing nearly all of us freelancers agree on: You’ve really got...

11 Steps to Creating a Stellar Writing Portfolio in 2024

11 Steps to Creating a Stellar Writing Portfolio in 2024

With the influx of new freelancer writers and writing platforms, standing out is crucial to landing your next writing task. And what better way to...

10 Great Portfolio Websites to Take Inspiration From (+ Tips to Create Your Own)

10 Great Portfolio Websites to Take Inspiration From (+ Tips to Create Your Own)

Building a personal brand is not just for public figures. You can take inspiration from celebrities in your industry and leverage the benefits of personal...

More articles about "Portfolio"