Inbound marketing is a marketing strategy that focuses on attracting and engaging potential clients through valuable and relevant content, rather than interrupting them with traditional advertising or sales tactics. The goal of inbound marketing is to build trust, authority, and credibility with potential clients, while also generating leads and ultimately driving more business.
Freelancers can use inbound marketing to get more clients by creating and sharing content that is useful, informative, and relevant to their target audience. This can include blog posts, articles, videos, podcasts, social media posts, and other types of content that showcase the freelancer’s expertise and value.
